This is required for most games, and Blizzard is one of the best at it. This article analyzes the techniques and game mechanics that Diablo III uses to achieve the status of Winning & Addicting. Its success not only rides on the popularity of its predecessor Diablo II, but also stems from the utilization of a great amount of smart game mechanics to make users engaged and addicted. Within a week, they already sold 6.3 Million Copies, and as of September 2012, already made it to the Top Selling PC Games of all-time. New to Gamification? Check out my post What is Gamification & my Gamification Framework: Octalysisīlizzard Entertainment, a company that knows how to do gaming right (though not perfectly), has hit it big with their latest game Diablo III, launched in May of 2012.
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